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Top 5 Reasons Why You Need a Packaging Artwork Content Management Tool

mai 22, 2023

In a world teeming with 8 billion people, packaging touches the lives of everybody almost every day. However, crafting perfect packaging while nailing the content consistently for a product could be a challenging feat.

Here are five ways a packaging content management tool/ content management system can aid in achieving precise and SPEEDY content by reducing the time it takes to get to print:

Streamline Packaging Content:  A packaging content management system with its centralized location for all assets – labels, text, images, makes creating and managing packaging content easy. An effective packaging content management tool ensures text coherence in your preferred language across brands. This will aid building and maintaining a strong (consistent) brand image.

Precise Compliance Adherence: Ensure compliance with industry regulations and standards, such as those related to labelling, by providing tools for reviewing and approving packaging content and tracking changes over time with a packaging content management tool.

Enhanced Traceability and Version Control: An effective packaging content management tool allows users to keep track of different versions of packaging materials and provides visibility on who made what changes and when. This way one can revert back to older versions if necessary.

Effective Translation Management:  Secure and streamline translations by allowing external parties to contribute all the multilingual texts you need with a packaging content management system. Additionally, with a refined workflow, all artwork project stakeholders can have full visibility and stay on the same page. What makes it more interesting? You get the option of reusing pack copy or related products.

Drive Efficiency and Productivity:  A packaging content management system can automate repetitive tasks and streamline the content creation process, freeing up time and resources for more critical tasks. Additionally, every time a new regulatory or legal requirement arises, adding those changes to your existing packaging copy are made easier than ever before.

In a nutshell, an effective and adequate packaging content management tool can make your artwork process Faster and Smarter than ever before!

Still wondering if you need a content management tool for your packaging artwork process? Set up a  demo with us and our experts will demonstrate and guide you through the nuances of our very capable artwork lifecycle management tool – ManageArtworks.

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