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Packaging 1-O-1: News on Packaging – 2022 Roundup

April 11, 2023

Welcome to ManageArtworks’ news series, ‘Packaging-one-on-one’. In this series, we bring to you the latest developments in the packaging and artwork management space. In this article, we will take a look at some of the significant changes that have taken place in the packaging space in 2022.

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UK Bans Fragrance Ingredient Lilial from Cosmetic Products:

Cosmetic products containing the fragrance ingredient lilial have been banned from UK shelves as of December 15, 2022. This ban was put in place due to the endocrine-disrupting properties of lilial, which can interfere with natural hormone functions and may pose risks to fertility and fetal development. The EU ban on lilial was announced in August 2020 and has been in force in the EU and Northern Ireland since March 2022. The legislative process for the ban began before the UK left the EU. Lilial has been classified as a carcinogenic, mutagenic or reprotoxic (CMR) category 1B substance under the EU and GB Classification, Labelling and Packaging (CLP) Regulations. The phase-out dates for lilial-containing cosmetic products in Great Britain were October 15, 2022, for the ‘placing on the market’ deadline, and December 15 for the ‘making available on the market (off-shelf)’ deadline.

Colgate Keep Packaging Design Wins Sustainability Award in IoPP AmeriStar Competition

Consumer demand for sustainable packaging is pushing brands to adopt new packaging materials and design strategies. The Colgate Keep package was one of five winners in the 2022 Institute of Packaging Professionals (IoPP) AmeriStar competition for sustainable packaging. Colgate-Palmolive’s Colgate Keep toothbrush package redesign takes plastic out of the equation. The new package is made entirely of paper, incorporating 60% recycled content, and features a molded-pulp tray made from biodegradable sugar cane and wood pulp. The packaging’s clever design eliminates the need for inserts and enables consumers to recycle it in a single waste stream.

Denmark Introduces World’s First Climate Label for Food Products

Denmark introduces the world’s first climate label for food products, which provides an overview of greenhouse gas emissions throughout the entire life cycle of the product. Based on the EU’s Product Environmental Footprint methodology, the label covers everything from raw material production to transportation. The initiative aims to reduce greenhouse gas emissions by 70% by 2030 and encourages sustainable consumer choices. While initially voluntary, the label may become mandatory in the future.

New EU Agricultural Policy Reform for Wine Industry

The European Union’s reform of the Common Agricultural Policy (CAP) will go into effect on January 1, 2023, and will introduce new provisions for companies in the agricultural and wine sector. Wine labelling will be regulated by EU Regulation 2021/2117, which mandates that the industry lists ingredients on labels, either physically or electronically via QR codes. The CAP also prioritizes workers’ rights, environmental protection, and transparency in the wine sector, and imposes new obligations on EU member states to ensure at least 5% of funds received from the EU are directed towards sustainability and energy efficiency projects. The new rules apply to all products placed on the EU market, including those imported from third countries and those exported from the EU. Wine produced and labeled before December 8, 2023, may still be placed in the EU market until stocks are exhausted.

Italy’s environmental labelling requirement for medical devices and pharmaceuticals

The Italian Ministry of Ecological Transition has issued guidelines on environmental labelling requirements for pharmaceutical products and medical devices to support the country’s transition to a circular economy. The guidelines follow a request for clarification from Confindustria, an Italian industry group representing pharmaceutical companies, on how to comply with environmental labelling obligations. The guidelines state that pharmaceutical companies and medical device manufacturers must include information on the product’s environmental impact on the label, which will be determined by calculating the product’s carbon footprint and water footprint. The labels must also display the percentage of recycled materials used in packaging and any special disposal instructions. Companies have until the end of 2024 to comply with the new requirements.

Major corporations adopt NaviLens app for accessibility

NaviLens, an app designed to make products more accessible for consumers with cognitive impairments, has been adopted by major corporations such as Procter and Gamble, Aunt Bessies, and Coca-Cola. With the NaviLens app, users can scan products with a NaviLens code through their device’s camera to obtain information about the packaging and product, including ingredients and instructions. The app provides this information in the user’s native language using audio or large clear text, presented in a clear manner. The app uses sonified Augmented Reality to accurately locate the product, allowing users to scan products from a distance more than 12 times further than dense QR or barcodes without the need for precision.

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