Supply Chain

Artwork Management Maturity Cycle

Artwork System Sales Person : We are in the business of Artwork Management Software, etc. etc. CPG Company Executive : […]

The MA Dashboard - Design, Discover, Decide

  Dashboard The dashboard provides summary information in the form of charts and graphs on the following Workflow counts (In […]

Integrations - Do away with islands of information

The capabilities of an artwork management system are amplified when it integrates with other systems. Typically, artwork management systems are […]

Asset Library – Your single source of truth

As written by Patrick Lencioni in his book Silos, Politics and Turf Wars; “Silos – and the turf wars they […]

Approve and Release Artworks

Artwork production attains critical mass when the initial artwork is sent for review and approval, not to mention matching steps […]

Collate Inputs and Create Artworks

Ever wonder where the building blocks of an artwork come from and how a brief is put together so that […]

Initiating an Artwork Request

Here’s how you get started It’s time to look at the rationale behind an artwork request with a case study […]

Time for some thoughts

Ignoring the “Retail Realities” at your peril

One of the most commonly used advice pertaining to marketing is “Breaking through the Clutter”. The clutter that mostly they […]