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CopyText Manager for Life Sciences

June 9, 2020

CopyText Manager for Life Sciences

Manage your text content that goes onto the printed packaging materials of your branded, generic, and OTC drug products with the ManageArtworks Copy Manager.

A content sheet of a drug can be configured in such a way that it can vary across different categories (like Rx, OTC, Supplements) and across global markets. 

You can organize your labeling content in a single centralized location. Labeling elements can be approved individually or as an entire content sheet. Depending on the requirements, labeling content can be exported into various formats (EMA, QRD etc.). You can conduct an impact analysis to know the number of artworks having a certain text across SKUs.


  1. A central data collation platform

ManageArtworks handles the challenge by managing all the content that goes into the printed components in a centralized location (e.g., Trade Name, Generic Name, Dose Form, Strength, Storage Conditions, Special Warnings, Excipients)

Workflow to approve the copy

Route text for approval using flexible workflow processes. You can check statuses instantly. Project Managers can take control of the flow by skipping tasks, moving work from one person to another and changing people depending on availability. You will receive an email if a task has been assigned to you and with a single click of the link in the email, you will be able to access the copy for review. You will receive reminder emails before the task is due and when it’s overdue as well.

Version management at the Copy sheet level and at the Copy element level 

Dynamic content often undergoes multiple versions owing to changing regulations. Every time a small change is introduced to a copy, there is a new version created. This often leads to collaborators signing off on versions that are not the latest. In fact there may be products out on the market that have been launched with older copies. The Copy Manager helps you organize and approve the latest and most accurate version instantly.

Ability to re-use copy from other Products and SKUs

The Copy Manager establishes relationships between one copytext to multiple artworks. So you can re-use copies every time you create a new SKU and save time. This also saves the designer from making copy-paste errors made manually.

Visibility of the Copy elements across all users

It allows multiple departments to easily collaborate on and edit this content. If each team can easily update new changes and all other teams can see these updates instantly, the artwork team can ultimately put information on the package and feel secure that it’s the latest and most accurate copy available. The same repository will also aid in sharing information across the supply chain including the eCommerce portals that would sell your OTC drugs.

Authors can add and edit their own copy elements, but can only comment on other departments copy elements

A single copy has multiple departments working on it. The Copy Manager can be made flexible to recognize that Marketing need only take care of the brand elements, QA looks at ingredients while regulatory and legal look at claims and cautions only.

Search copy text to see ‘where used’

If you want to check something like which artworks still carry the old phone number of the company, you can use the “where-used” feature and instantly access a list of relevant SKUs that would be subjected to the update.

Manage all translations of the copy elements in the same place

Check the consistency of the translation across products. Pharma commonly has issues of text-overflow on their pack inserts. Another issue is when regulatory from other countries mandate that drugs must be translated into their official languages you need to ensure that all components in English exist in these languages as well. You can independently make translations of the copy-text into all required languages in which the product is sold.

Compare copy sheets to see what’s same and different across SKUs

Identify how copy texts vary between products. There are possibilities of copies varying across different pack sizes, in which case you can make the necessary corrections and ensure uniformity.

Export copy element information to XML, QRD and more

Depending on the requirements, the content can be exported into various formats such as EU mandated QRD or FDA’s requirement of uploading documents in XML. The latter helps you comply with FDA’s Part 11 guidelines for audit trails and authentication. 


Key Benefits

  1. Leave the guesswork out – be certain what copy text went into which artwork
  2. Do an impact analysis by searching how many artworks have a certain text
  3. Be consistent across your brands – same text (in English or another language) reads the same way across artworks
  4. Reuse content and generate briefs easily and quickly for related product artworks
  5. Decrease the number of human interactions and eliminate repetitive and time-consuming updates

ManageArtworks manages the data at a granular level which allows the system to provide details of which SKU or Printed Component uses a particular copy or a group of copy text. This will be useful to know the impact of a change across the SKUs.

This module is integrated with other modules of ManageArtworks so that the content sheet can be used when initiating a new artwork request and when the content is compared against the artwork.

We’d be glad to help you become more proactive pre-launch instead of being reactive post-launch. 

Have our experts reach out to you and demonstrate how.


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